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I'm Batuhan Konal

I'm Batuhan Konal

MARKETING PROFESSIONAL

CRM

DIGITAL GROWTH

REPORTING

PROCESS IMPROVEMENT

Based in İstanbul.

About InformatIon
About InformatIon
Hello! I’m Batuhan Konal. Digital Marketing Executive from Turkey, İstanbul. Marketing professional with 8+ years of experience across healthcare, cosmetics, automotive, FMCG, and retail industries. Experienced in CRM, digital growth, reporting, process improvement, and multimarket marketing operations. Proven track record in managing cross-functional marketing processes, supporting customer journey development, and driving data-informed decisions to improve marketing effectiveness and business performance.

CORE COMPETENCIES
Marketing Strategy, CRM & Lifecycle Management, Digital Growth, Reporting & Performance Analysis, Process Improvement, Multi-Market Campaign Management, SEO/SEM, GA4 & Analytics, Budget Management, Agency Management, Customer Journey Management
  • Age: 32
  • Residence: Turkey
  • Address: Kadıköy / İstanbul
  • E-mail: Batuhan.konal94@gmail.com
  • Phone: +90 536 374 5558
ExperIence
2023 June - Present
Digital Marketing Supervisor - Anadolu Group - Anadolu Sağlık Merkezi

• Lead multi-market marketing activities across international health tourism

markets, supporting digital growth, lead generation, and brand visibility.

• Manage and optimize 12+ websites with a focus on UX, SEO, content structure,

and conversion performance.

• Manage €1M annual digital media budget with agency coordination.

• Lead digital acquisition activities across Google Ads, Meta, and other paid

channels.

• Own CRM processes including segmentation, automation, reporting, and

customer journey improvement.

• Collaborate with sales, brand, and business development teams to improve lead

generation and conversion.

• Contribute to reporting, process improvement, and more structured data-driven

marketing operations.

2022 Oct - 2023 June
CRM and Data Specialist - Massive Bio in USA

• Managed CRM data, customer segmentation, and performance analysis to support datadriven

marketing and communication processes.

• Delivered insights on customer behavior, campaign performance, and lifecycle trends to

improve lead conversion and engagement.

• Worked closely with marketing teams to support targeting, reporting, and more

effective customer communication strategies.

2021 May - 2022 Oct
Regional Digital Tools and CRM Specialist - Oriflame

• Managed regional digital platforms, websites, mobile app, and CRM tools across Turkey

& Africa markets.

• Coordinated local and global teams, along with agency partners, to support content,

campaign, and digital project execution.

• Supported regional CRM, reporting, and digital growth initiatives across retail and ecommerce

operations.

2021 Jan - 2021 May
Digital Marketing and Communication Specialist Bakırcı Automotive

• Supported website, social media, and corporate communication processes to strengthen

the company’s digital presence.

• Contributed to digitalization and corporate structuring efforts by improving

communication and digital workflows.

2018 June - 2021 Jan
Web Development & Digital Marketing Specialist - Akila Digital Agency

• Managed website design and development projects for various clients.

• Worked on paid advertising, SEO, and digital marketing tools to improve online visibility

and performance.

• Supported clients in website, campaign, and digital content processes.

2016 Sept - 2018 June
Foreign Trade Specialist - Mercanlar Automotive (Part Time)
EducatIon
2024
MBA - Işık University

Master Degree in Business Administration 

2019
International Relations - Işık University

Bachelor Degree - %100 Scholarship in English

2012 - 2014
Aircraft Engineering - National Technical University of Ukraine "Igor Sikorsky Kyiv Polytechnic Institute"

ServIces

Web Development

Modern and mobile-ready website that will help you reach all of your marketing.

Advetising

Advertising services include Meta, Google, TikTok, LinkedIn, and web apps.

Social Media Management

Tracking & Management, Creating a Communication Strategy, Reporting Service, Content Marketing

Game Development

Developing memorable and unique mobile android, ios and video games.

CRM System Building

Establishment of CRM Systems and Project Design of Processes

Android Application

Games, playing music, handle network transactions, interacting content providers etc.

DesIgn SkIlls

  • Web Design
    90%
  • Google Ads
    99%
  • Meta Ads
    95%
  • Social Media
    95%

Languages SkIlls

  • English
    90%
  • Russian
    50%

Knowledge

  • Digital Marketing
    85%
  • Neuro Marketing
    85%
  • Marketing Automation Systems
    85%
  • Marketing Strategy
    85%
  • Website hosting
    90%
  • iOS and android apps
    70%
  • Create logo design
    95%
  • Design for print
    85%
  • Modern and mobile-ready
    85%
  • Advertising services include
    85%
  • Graphics and animations
    85%
  • Search engine marketing
    85%
  • Open To Learning
    85%
  • Data Management
    85%

Programmıng skılls

  • GA4
    85%
  • Google Ads
    85%
  • Meta Ads
    85%
  • Android Studio
    85%
  • Adobe Photoshop - Premier
    90%
  • Android (Beginning)
    70%
  • Kotlin (Beginning)
    95%
  • Java (Beginning)
    85%
  • Wordpress (Advanced)
    85%
  • HTML and CSS
    85%
  • FileZilla
    85%
  • Sitecore
    85%
  • HubSpot
    85%
  • Zeplin
    85%

Interests

Community Involvement
Sports
Travel
Football
Camping
Gaming

Contacts Info

Address

Kadıköy - İstanbul

Contact Me